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Why More Info Often Leads to Worse Decisions
We are told the problem is ignorance.
That if we just read more, listen more, follow smarter people, and stay “up to date,” clarity will eventually arrive.
It doesn’t. It fractures.
The human brain didn’t evolve to process endless streams of novelty. It evolved to notice patterns, make meaning, and act.
When inputs never stop, thinking never finishes.
That’s the real cost of information overload: you never reach conclusions.
You stay perpetually almost informed.
- More articles.
- More opinions.
- More context.
- Less judgment.
Strong thinkers don’t consume everything, but they curate aggressively.
- They reread instead of refreshing.
- They revisit ideas rather than chase new ones.
- They allow boredom long enough for insight to form.
Clarity requires digestion (and digestion requires space). Here's the uncomfortable truth about life.
Most people don’t need more info; they need fewer inputs and higher standards.
They already know what to do:
- Sleep more
- Focus longer
- Say no faster
- Finish what they start
But constant consumption delays action. It creates the illusion of progress without the risk of commitment.
Noise feels productive because it’s busy. Clarity feels uncomfortable because it demands decisions.
The goal is not to be well-informed, but to be effective.
And effectiveness comes from subtraction:
- Fewer sources
- Fewer opinions
- Fewer “just in case” reads
When the noise drops, something interesting happens.
- Your thinking sharpens.
- Your priorities surface.
- Your next step becomes obvious.
Clarity is not found at the end of the internet.
It’s created when you stop feeding the machine and start trusting your own mind again.